Who is Ruralco ?
Ruralco is a leading Australian agribusiness with four key operating divisions: Water Services, Live Export, Financial Services and Rural Services. The Rural Services division consists of Rural Supplies, Wool Agency, Real Estate and Livestock Agency.
Nutrien Ltd, operating in Australia through its wholly owned subsidiary Landmark Operations Limited (Landmark), officially acquired Ruralco Holdings Limited (Ruralco) on 1 October 2019. The combined Ruralco and Landmark AG Retail businesses will be known as Nutrien AG Solutions™.
The Customer's Voice
It was a delight to work with FAIR to enhance our B2B functionality. Using their vast experience, FAIR analysed the big picture, highlighted any “watchouts” and determined the ideal resources to ensure the best possible outcome was achieved. It was inspiring to work with such an ethical and professional consulting group, and I look forward to our next engagement.


Engagement Summary
FAIR Consulting Group worked with Ruralco to enhance their existing SAP Commerce B2B portal by solving performance related issues they were facing in their conference site. During our engagement, we also worked on feature enhancements in the system including integration with third-party applications.
DELIVERED PROJECTS
- Full Marketing and Commerce - End to End Delivery
B2B Optimisation
We were involved in bug fixing around B2B storefront, datahub and SAP integration via RFC calls raised during UAT and performance testing. We were also involved in analysing and monitoring performance issues and implementing remedies in the technical aspect. We also worked on integrating SAP Hybris Commerce with SKUVantage and AWS S3.